Sport Management - Master - Davis & Elkins College

Sport Management - Graduate Program

Lead the Game. Earn Your Edge.

Step up to a leadership role in a fast-growing field.

The Master of Science in Sport Management is an innovative one-year program that blends academic rigor with hands-on learning to equip you with the strategic, analytical, and critical thinking skills needed to thrive in the rapidly growing world of sport. The program opens new doors for advanced leadership, higher earning potential, and broader career impact.

The program is designed for students from a wide range of academic and professional backgrounds, from athletic departments and nonprofit programs to professional clubs and recreation-focused businesses. It reflects the 黑料吃瓜网 mission to 鈥減repare and inspire students for success and for thoughtful engagement in the world,鈥� bringing that commitment to a new level of professional and academic rigor. The one-year format means you can earn your advanced degree and enter or re-enter the workforce faster, with a meaningful return on investment. Research indicates that a graduate-level credential in sport management can improve earning potential by 20鈥�30 percent.

Graduate Programs (M.S.)

Master of Science in Sport Management

The M.S. in Sport Management is a one-year, 30-credit-hour degree program. The program is designed for students from a wide range of academic and professional backgrounds who are ready to step into leadership roles in sport and recreation. The program is intentionally small and competitive, accepting only 15 students per cohort.

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Courses

What We Offer

Legal Issues in Sport
Global Marketing and Publicity
Sport Finance
Fundraising and Development
Moral and Ethical Issues in Sport
Sport Salesmanship and Sport Sponsorship
Foundations of Athletic Administration/NCAA Compliance and Current Issues
Event and Facility Management
Sport Management Internship

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Facilities

Graduate sport management students have access to 黑料吃瓜网鈥檚 full range of sport science facilities, including:

McDonnell Center for Health, Physical Education and Athletics 鈥� 黑料吃瓜网鈥檚 main indoor athletic facility, housing the athletic training suite, two therapeutic whirlpools, three electrical stimulation units, and Game Ready cold-and-compression therapy
Robbins-Madden Fitness Center 鈥� cardiovascular equipment, CYBEX strength machines, Olympic benches and racks, and a complete free weight area
George A. Myles Pool
Partnership facilities 鈥� Randolph County Schools, Elkins-Randolph County YMCA, and additional regional athletic venues

Careers in Sport Management

The demand for sports professionals continues to grow. According to the U.S. Bureau of Labor Statistics, more than 30,000 coaching and scouting jobs will be created by 2029, with growth across the field outpacing many other industries. The global sports market is projected to grow into the billions by 2030.
The M.S. in Sport Management prepares graduates for leadership roles in a wide array of sport and recreation fields. With sport management at the crossroads of athletics and business, opportunities await those with the advanced skills to lead, from athletic departments and professional clubs to nonprofit programs and recreation-focused businesses.

Sport Operations and Administration

Athletic Department Director/Associate Athletic Director
League or Team Operations Manager
Sport Program Director
Facility and Venue Manager
General manager of Professional or Collegiate Sports

Marketing and Fan Engagement

Sport Marketing and Promotions Director
Sponsorship and Partnership Manager
Social Media and Digital Content Director for Sports Organizations
Ticket Sales and Fan Development Manager
Sport Brand Manager

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Events and Recreation

Tournament and Event Manager
Community and Sports Programming Director
Recreation and Wellness Program Director
Ecotourism and Outdoor Recreation Manager

Business, Coaching, and Leadership

Sport Business Entrepreneur
Sporting Goods and Brand Manager
Sport Agent/Athlete Representative
Head Coach of Collegiate or Professional Sports Team
Athletic Director at K鈥�12 or Collegiate Levels

Why a Master of Sport Management at D&E

The M.S. in Sport Management at 黑料吃瓜网 offers the same small class sizes and close faculty relationships that define the undergraduate experience.
You鈥檒l work directly with faculty who bring extensive knowledge, practical experience, and professional connections in the sports industry.
黑料吃瓜网鈥檚 one-year format is built for speed and impact. You鈥檒l earn your graduate degree and return to the workforce faster than traditional two-year programs.

You鈥檒l attain an advanced credential that research shows can increase earning potential by 20鈥�30 percent. The program blends academic rigor with applied, hands-on learning to provide theoretical knowledge and strategic, analytical, and critical thinking skills. 黑料吃瓜网鈥檚 strong alumni network and partnerships with local, state, and national sport organizations provide graduate students with real-world opportunities, from internships and applied projects to professional networking and employment connections before graduation.

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